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Filtering by Tag: ss18

Elephantasia London Fashion Week Spring/Summer 2018

Kelly Zwicker

FULL SHOW RECAP

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RENE GARZA

"Re:ne(w) by René Garza is founded on the concept that resource sustainability is the responsibility of every individual - being conscious of both our actions and their impact. The Elephantasia Campaign aligns beautifully with our mission, as the conservation of animals is fundamental to the preservation of our planet." - Rene Garza (read bio here)

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RACHEL ALLEN

"We want to help bring awareness to the many issues surrounding and effecting elephants, such as being poached for their ivory tusks or losing large amounts of their habitats due to human expansion". - Rachel Allen

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DRESS: RACHEL ALLEN (read bio here)
PIÑATEX
PINEAPPLE BAGS: C. NICOLE (read bio here)

Having visited Africa and India with my children and experienced elephants in freedom and captivity, this project is very close to my heart. To imagine a world for our children and grandchildren without elephants that are essentially legend is indeed sad." - C. Nicole

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JUMPSUIT: RACHEL ALLEN (read bio here)

PIÑATEX PINEAPPLE BAGS: C. NICOLE (read bio here)

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GABRIELA ROSE

"Strong, gentle, elegant, graceful, and beautiful. Words thxcat describe elephants are synonymous with our label. We take inspiration from their kindness and wisdom to produce sustainable fashion for a world we must share with these magnificent animals and the natural world." -Gabriela Rose (read bio here).

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TATIANA SHEBELNIK

"Elephants are sacred animals. When I arrived to United States from Belarus in 1994, I brought only one suitcase. One of the things inside was a natural stone elephant that I always believed was sacred and would protect me as long as I carried it. According to Buddhists, white elephants carry special significance. As a long time Rotarian, educator and fashion designer, I truly believe in doing things for a good cause. I believe it is our responsibility to spread the important message across the globe, how crucial it is to save elephants from killing." - Tatiana Shabelnik (read bio here)

KROGMAN

"Elephant conservation is important to KROMAGNON because our brand is all about sustainability and preserving the environment. Elephants are an important part of nature and our ecosystem and must be protected." - Kristen Luong (read bio here)

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GYPSET GIRL

"The brutal killing of these proud, majestic, and intelligent creatures on its own is enough to make this an important cause for me. To think about the reality that elephants could become extinct in my lifetime is crushing." - Melissa Hillas

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DAWNAMTRIX

"Dawnamatrix is inspired by the strength, boldness, and fragility of the natural world and presents an option for living boldly with sustainable haute couture.  Elephantasia has provided the platform to make a difference for these animals by raising awareness in a critical time. By respecting our shared past with the elephant, we ensure their future survival." - Dawna Mosto (read bio here)

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AMIN PHILLIPS

"I saw some elephants at close proximity in Krugar national park last year, I enjoyed them. I'd like my grand children to have the same opportunity." - Amin Phillips (read bio here)

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AUTONOMOUS COLLECTION

"It is important that we help to preserve this species, not only just for animal lovers but for cultural and environmental purposes. 'Human kind has not woven the web of life, We are but one thread within it, Whatever we do to the web, We do to ourselves, All things are bound together, All things connect.' The elephant is an extremely peaceful and intelligent creature and I am very proud to be apart of this process." - Kim Stevenson (read bio here)

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TALIA BAKER

"As a designer it is deeply fulfilling to be a part of Elephantasia, a project that gives us all the opportunity to actively make a positive impact in the conservation of our beautiful planet." - Talia Baker (read bio here)

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ANNAFORA

"ANNAFORA designed The Empire jumpsuit, inspired by the grandeur of the elephant. This look aims to capture the robust textures and shape portrayed by an elephant´s body in a manner that regards the animal as a royal and powerful, as interpreted by the Asian and African societies who lived in close quarters with them." - Anna Fora (read bio here)

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AUTONOMOUS (read bio here)

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FREE MIND

"It is very important that the number of people who adhere to conscious consumption increases in the world. Participating in this project is an opportunity to show that you can create beautiful clothes without sacrificing a fashion sense. This projects unite like-minded people and make us think about true values." - Free Mind (read bio here)

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FREE MIND (read bio here)

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MEREDITH ALLEN

"A world where Elephants can populate creates a balanced world for all living things. Once the human ego is ripped away we realize all creatures need each other. We are not one without the other." - Meredith Allen Kelly (read bio here)

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AS FASHION IBIZA

"An elephant running, beautiful, wild, and free...I am really impressed by fashion used for the protection of elephants and all animals. It's admirable." - Alfonso Sanco (read bio here)

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JAMIE VON STRATTON

"We must live and let live the vast array of creatures that inhabit this beautiful green planet. Together, even the smallest of changes can make a big difference to endangered species. Awareness is step one in a continuous effort to save majestic beasts like the elephant." - Jamie Von Stratton (read bio here)

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RENE GARZA (read bio here)

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FFC CO-FOUNDERS & GUEST MUSICIAN ANTHAR KHARANA (read bio here

"Today, it is not enough to just create pretty campaigns and collections. As advocates of the arts, we have the responsibility to use the power of fashion branding and media to spread important messages. Today our message is to protect one of the most beautiful animals in the world- elephants which are crucial to the health of our global ecosystem and survival of our planet."  - Nazy Alvarez, Creative Director


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SUPPORTING

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OTHER FEATURED BLOG POSTS

ELEPHANTASIA: FASHION FIGHTS FOR ELEPHANTS X FASHION SCOUT SS18 INTERVIEW

Rachel Hester

We are excited to share this new interview with the founding team of FFC, conducted by our LFW SS18 venue partner for Elephantasia, Fashion Scout London.

" Activist fashion design group Fashion For Conservation present Elephantasia, a unique group that combines rights and conservation for animals with the fashion industry. Elephantasia creates unique couture interpretations of the elephant, bringing awareness to our LFW audience on the extremity of the poaching crisis. 

With the heartbreaking fact that 96 elephants are killed each day for their ivory, FFC wants to send vital messages to  Fashion Scout attendees about how important individual consumer choices matter to our world. We are intrigued by the concepts behind Elephantasia, and wanted to have a chat with the FFC team to find out more about their unique, artistic conservational project. 

 
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HOW DID YOU GET INTO DESIGN?

Elephantasia showcases 24 designers from 24 unique countries around the globe. Each have their own history of why they became a designer and what inspired them to be a part of this campaign. Find out here.  

As for how design became a part of our mission here at Fashion for Conservation (FFC), we suppose it was the world from which “one and a half” of our founders come…Nazanine Afshar is a creative director for major publications such as Vogue, Italian Vogue, Elle, Marie Claire and Allure; Samantha Zwicker is a wildlife conservationist and executive director at the Peruvian Amazon based non-profit Hoja Nueva; and finally Ava J. Holmes, connecting both industries as a former producer for fashion weeks worldwide, wildlife enthusiast and current reality TV show wilderness survivalist with Discovery Channel.

WHAT DO YOU HOPE TO COMMUNICATE THROUGH YOUR CLOTHING?

"Today, it is not enough to just create pretty fashion campaigns and couture collections. As advocates of the arts, we have the responsibility to use the power of fashion branding and the available media outlets to spread important messages and to promote causes around the world that have a direct effect on the future of our planet!

Today, our message is preservation and protection of one of the most beautiful animals in the world: the majestic and beautiful elephant! Why? Because they are crucial to the health of our global ecosystem and the survival of our planet. 

On behalf of all my colleagues at the FFC, I wish to express how delighted we are to be present at London Fashion Week 2017." - Nazanine Afshar, Creative Director and Co-Founder

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DO YOU THINK THE FASHION INDUSTRY IS CHANGING AT THE MOMENT?

Yes. The industry is always changing it’s just that we now have to be more careful than ever as to how we allow change to happen. We see retail giants adopting fast fashion more and more into our culture which is not only wiping out the support for independent designers but wiping out entire species of wildlife on earth. Today, according to the IUCN REDLIST “nearly one-third of species are globally threatened or extinct.” Fashion is largely to blame. That is why we are here to help steer the industry towards being a part of the solution to its own problem. As participants—if you wear clothes at all—this is in fact all of our problem. 

HOW DO YOU THINK THAT LONDON FASHION WEEK IS DIFFERENT TO OTHER FASHION WEEKS AROUND THE WORLD?

It’s a hub of people passionate about innovation, a perfect petri dish for what we are trying to do here bridging the gap (or perhaps in a new way “minding” the gap) between fashion and each of our responsibility today to protect wildlife and the environment.  

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WHAT DO YOU HOPE FOR IN THE FUTURE?

“A world where every designer, every creative, and every creature like you and I that get to walk on this planet actually look out for each-other. The time to invest in the conservation of our shared home on earth—with our collective talent and individual fashion choice (buying from brands that also invest in conservation and sustainability)—is now. The urgency of conserving the earth now goes beyond cultural and wildlife preservation. Its basic human survival."  - Ava, Executive Producer and Co-Founder

FFC Elephantasia’s emphasis on encouraging ethical tourism and entertainment is only a small fraction of why they are working closely to make changes to the fashion industry; which has a direct impact on our planets future. Fast fashion is proving to be wiping out endangered species, minimalizing the beauty and culture we get to share globally. 

Elephants, being one of the most ancient animals to live, and being a huge part of African and Asian culture, it is crucial to share the growing importance of sustainability and using alternatives that save the world. 

Words by Annabel Waterhouse-Biggins & Amber Whitaker 

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