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Las Piedras is the last stretch of intact rainforest left in Peru. It is part of the largest biodiversity hotspot on the planet and also a part of the Andes Biodiversity Hotspot. But is completely unprotected land. This means that illegal loggers can log and not get caught--native communities are taken advantage of as illegal activity moves inward surrounding their lands.
Ah! So much it’s hard to decided...the core of the event is of course the fashion show, we have 6 rainforest inspired collections by designers who are as passionate and inspired by the rainforests as our team is. Each are so unique—ranging from dramatic avant-garde couture by Kalikas Amour who was in our debut of #RainforestRunway during this past London Fashion Week show to gorgeous structural dresses resemblance of the Monarch Butterfly by local designer Luly Yang and then to the adorable colorful jungle-floral kids line by Poleras de Agus embroidered and made by women in Cusco, Peru.
For each Fashion for Conservation campaign, we partner with a grassroots on the ground non profit where we can physically go and visit to connect with their mission and work.
Hoja Nueva is a small grassroots organization and 501(c)(3) charity with a small predominantly volunteer driven team driving conservation impact much greater than seemingly possible in the lower Amazon region of Madre de Dios, Peru. A few projects I’ve personally got to be part of include RE-introducing orphaned wildlife to the rainforest whose mothers have been illegally trafficked or killed by loggers and were able to be rescued from a similar fate, supporting alternative income opportunities to local communities via micro financing and mobilizing volunteers for hands on labor (examples: sustainable cacao production, indigenous artisan program and Brazil nut harvesting), and of course physically protecting/buying/monitoring land.
Come visit us at Hoja Nueva’s eco lodge and conservation center in Peru! We have a few awesome retreats coming up in Jan and Feb 2018. And of course come to our gala! We can’t wait to take you on a walk through the fashion jungle in high style...
By Kelly Zwicker
Thank you to all who came out to celebrate with us this Giving Tuesday 2017 (November 28th every year) Here is the official recap, cheers!
The Cocktails for Conservation themed drink menu set the tone for an unforgettable evening of cocktails, fashion and conservation with local and organic drinks provided by Finn River Farms, Kerloo Cellars, and GT's Kombucha, and passed hors d'oeuvres by Ravishing Radish catering.
Fashion for Conservation's Elephantasia SS18 campaign featured one last time this year for an intimate audience of 150 special guests in Seattle's Axis Pioneer square Tuesday evening.
A marketplace of pop-up shops invited guests to shop from brands that give back the planet: Aveda Vann Edge Salon, Indi Chocolates, Coyote and Squirrel custom Jewelry, Axis space artists, and the two hosting organizations: Fashion for Conservation and Hoja Nueva.
BEHIND THE SCENES
To close the show, Dawnamatrix designs six beautiful butterfly inspired wearable art pieces previewing next year's Rainforest Gala with Hoja Nueva.
A huge thank you to KIND bar and GT's Synergy Kombucha for sponsoring this event and supporting our conservation efforts. We so appreciate your contributions and helping make our events so enjoyable for our guests!